Thursday, March 01, 2007

PR, food, blogs... and sweat

I'm blogging from the PRSA Food & Beverage chapter conference in Charleston, South Carolina. Today's sessions included product launches, new media, organics and sustainable agriculture, and coming up is a meet and greet with the media (drinks, anyone?). It's not surprising that last night's pre-conference meal and today's lunch were both outstanding. I mean, this is the Food & Beverage conference after all. The conference started today and runs through tomorrow, piggybacking on the Charleston Food & Wine Festival going on this weekend.

I had the pleasure of presenting on the New Media panel with Paul Cheney from Charleston Food Company. His presentation covered creating food communities where chefs, patrons and restaurateurs can interact through message boards. You can imagine that the local food industry Paul helps them show their stuff through thousands of food photos, because, as he succinctly stated, "Everyone has to eat" and that the first thing people judge food with is their eyes.

I want to thank Kathryn Newton and Claire Burke, who help organize the Food & Beverage chapter and Tina Honer from PRSA for having me here. Here's a nice picture of me sporting the "faux-hawk" with Kathryn (disclosure, Kathryn and I work together on projects for a client):




Did I mention that this yankee isn't used to the humidity? Crikey...

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