Since my buddy Clay and I were discussing word of mouth and SEO yesterday I thought I’d post this for a laugh. A search to check my fantasy leagues turned up this bizarre result on Google:
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Well, I hope St. Jude Hospital isn’t paying a SEM company for managing their paid search!
Weird stuff can happen in paid search. A while back we discovered that we had the term “self-amputee” on our keyword list that we bid on (we bid on 600,000 terms, but still…). Self-amputee? For a mortgage company?