David Binkowski.com

Made In Detroit. Award winning marketer at Large Media. Proud father. Basketball Coach.

Monthly Archive: February 2011

Kenneth Cole Proves Any Press Is Good Press

guerilla marketing / kenneth cole / social media / twitter

Kenneth Cole Proves Any Press Is Good Press

Last week the folks at Kenneth Cole, and perhaps Kenneth Cole himself, set off a firestorm among the twitterati and mainstream media when they decided to try and hijack the “#Cairo” hashtag to promote...

Chrysler’s “Imported From Detroit” Wins the Superbowl

advertising / chrysler / eminem / Superbowl / Video

Chrysler’s “Imported From Detroit” Wins the Superbowl

Being a native Detroiter I recognize the obvious bias, but the Chrysler spot with Eminem should make every Detroiter and American feel proud. My only gripe is that they should’ve used it to showcase...

Just reading about News.Me and, honestly…

bookmarking / influencers / news / social media / techcrunch

Just reading about News.Me and, honestly…

Just reading about News.Me and, honestly, the notion that my Twitter followers — and no offense, folks — dictate the news to me just reinforces the lazy, gaming that Klout supports. “News.me is a...