Category: agencies

5 Tips for Running A Successful Agency 0

5 Tips for Running A Successful Agency

I was asked a great question by Lauren Wire on Twitter last night. She asked What type of agency did you like working in most? You like running your one now? And normally I would respond...

Facebook’s Changes Means Digital Agencies Should Thrive 0

Facebook’s Changes Means Digital Agencies Should Thrive

Thursday the bomb was dropped at f8 that Facebook is going to be ditching the Like in favor of user actions and passive updates, meaning that when you engage with apps and have the...

Reverb Communications Busted By The FTC For Astroturfing 0

Reverb Communications Busted By The FTC For Astroturfing

Last year TechCrunch outed PR firm Reverb Communications for astroturfing in the iTunes app store on behalf of their clients. As it turns out, the FTC took notice and recent revealed that they settled...

Old Spice Social Media Buzz Doesn’t Equal Sales 0

Old Spice Social Media Buzz Doesn’t Equal Sales

For the longest time I used to think that PR agencies didn’t get social media. “Give me impressions!” was the public relations mantra because it meant that they could easily transfer their knowledge of...

It’s Time for Me to Zag 0

It’s Time for Me to Zag

Wayne Gretzky has one of the greatest sayings of all time that has stuck with me since I heard it several years ago. When asked what the difference between a good hockey player and...

It’s Time for Me to Zag 0

It’s Time for Me to Zag

Wayne Gretzky has one of the greatest sayings of all time that has stuck with me since I heard it several years ago. When asked what the difference between a good hockey player and...

Five Agencies Brands Should Avoid 0

Five Agencies Brands Should Avoid

Yesterday I posted a piece on matchmaking between bloggers and brands that seemed to go over pretty well. Today’s focus is going to shift to the relationship between a brand and their agency. In...