Business Ethics Matter
W e’ve all seen the news about Facebook recently and how they enable businesses willing to spend money with them, including foreign governments and sleaze bag firms like Cambridge Analytica,
Fake Facebook Likes and Twitter Followers — And the Implications for Brands
This post originally appeared on the Large Media blog.There’s been a lot of talk about Twitter followers lately, including both presidential candidates, celebrities, musicians and the like utilizing services to
Continue readingFake Facebook Likes and Twitter Followers — And the Implications for Brands
Reverb Communications Busted By The FTC For Astroturfing
Last year TechCrunch outed PR firm Reverb Communications for astroturfing in the iTunes app store on behalf of their clients. As it turns out, the FTC took notice and recent
Continue readingReverb Communications Busted By The FTC For Astroturfing
Reverb Communications Busted By The FTC For Astroturfing
Last year TechCrunch outed PR firm Reverb Communications for astroturfing in the iTunes app store on behalf of their clients. As it turns out, the FTC took notice and recent
Continue readingReverb Communications Busted By The FTC For Astroturfing
A Great Debate on Gaming the System: Social Media Shilling
There’s a good discussion going on Twitter right now about social media shilling, aka “please tweet (blog, lifestream, status update, fan, etc.) this for a client” and the big “what
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2 more speaking gigs lined up: one for P…
2 more speaking gigs lined up: one for PRSA (Advanced Twitter course) on July 16th and another at http://www.typeamomconference.com in September (24-27), 2009.
FTC takes on blogger compensation, among other things
Brandweek has a heads up on some interesting developments going on at the FTC. As you know, the EU implemented some rules back in 2007 regarding fake bloggers and astroturfing,
Continue readingFTC takes on blogger compensation, among other things
FTC takes on blogger compensation, among other things
Brandweek has a heads up on some interesting developments going on at the FTC. As you know, the EU implemented some rules back in 2007 regarding fake bloggers and astroturfing,
Continue readingFTC takes on blogger compensation, among other things
Add another unethical company to the list: Magpie
In the ongoing saga of “How Will Twitter Make Money?”, Read Write Web has a story that a company called Magpie offering to help you monetize your personal Twitter account.
Continue readingAdd another unethical company to the list: Magpie
Add another unethical company to the list: Magpie
In the ongoing saga of “How Will Twitter Make Money?”, Read Write Web has a story that a company called Magpie offering to help you monetize your personal Twitter account.
Continue readingAdd another unethical company to the list: Magpie