Business Ethics Matter
W e’ve all seen the news about Facebook recently and how they enable businesses willing to spend money with them, including foreign governments and sleaze bag firms like Cambridge Analytica,
A Great Debate on Gaming the System: Social Media Shilling
There’s a good discussion going on Twitter right now about social media shilling, aka “please tweet (blog, lifestream, status update, fan, etc.) this for a client” and the big “what
Continue readingA Great Debate on Gaming the System: Social Media Shilling
2 more speaking gigs lined up: one for P…
2 more speaking gigs lined up: one for PRSA (Advanced Twitter course) on July 16th and another at http://www.typeamomconference.com in September (24-27), 2009.
FTC takes on blogger compensation, among other things
Brandweek has a heads up on some interesting developments going on at the FTC. As you know, the EU implemented some rules back in 2007 regarding fake bloggers and astroturfing,
Continue readingFTC takes on blogger compensation, among other things
FTC takes on blogger compensation, among other things
Brandweek has a heads up on some interesting developments going on at the FTC. As you know, the EU implemented some rules back in 2007 regarding fake bloggers and astroturfing,
Continue readingFTC takes on blogger compensation, among other things
Add another unethical company to the list: Magpie
In the ongoing saga of “How Will Twitter Make Money?”, Read Write Web has a story that a company called Magpie offering to help you monetize your personal Twitter account.
Continue readingAdd another unethical company to the list: Magpie
Add another unethical company to the list: Magpie
In the ongoing saga of “How Will Twitter Make Money?”, Read Write Web has a story that a company called Magpie offering to help you monetize your personal Twitter account.
Continue readingAdd another unethical company to the list: Magpie
Yeah, we can create buzz!
Oh, you meant real buzz? Well, we can definitely create fake accounts and try! Comsumerist brings us a classic case of an agency (Martin Waymire Advocacy Communications) lying to its
Yeah, we can create buzz!
Oh, you meant real buzz? Well, we can definitely create fake accounts and try! Comsumerist brings us a classic case of an agency (Martin Waymire Advocacy Communications) lying to its
Strike two for Debbie Weil?
I’m not going to make a big deal out of this because, in all fairness, it may have been out of necessity. And while I grew up in metro Detroit