Category: Opinion

The Corporate Anti-Social Media Policy 0

The Corporate Anti-Social Media Policy

A lot of discussions take place day in and day out over the use of social media in the workplace. “Is it productive?”, “Why do we need it?”, “Where’s the return?” and “Should we...

SXSW: Productive gathering or just a big party? 0

SXSW: Productive gathering or just a big party?

I’ll be heading down to Austin, Texas later this week to attend and be a panelist at my first South by Southwest (SXSW) conference. I am substituting for a sister agency’s social media VP,...

Note to the Media: Please Stop Quoting Twitter 0

Note to the Media: Please Stop Quoting Twitter

I’m sure you’ve noticed a recent phenomenon in the main stream media. It’s something that typically happens whenever a quote is needed for a story. It goes something like this: Cancer researchers have shown...