It’s Time for Me to Zag
Wayne Gretzky has one of the greatest sayings of all time that has stuck with me since I heard it several years ago. When asked what the difference between a
Global marketer, consultant, speaker and podcaster
Wayne Gretzky has one of the greatest sayings of all time that has stuck with me since I heard it several years ago. When asked what the difference between a
Yesterday I posted a piece on matchmaking between bloggers and brands that seemed to go over pretty well. Today’s focus is going to shift to the relationship between a brand
There’s a good discussion going on Twitter right now about social media shilling, aka “please tweet (blog, lifestream, status update, fan, etc.) this for a client” and the big “what
Continue readingA Great Debate on Gaming the System: Social Media Shilling
Last week I spoke at the Council of PR Firms “Internfest” on a panel about being a “Specialist” in a PR firm. The lovely Melinda Zurich followed up the presentation
If I thought anyone read Twitter posts (no long tail on this one, folks) I would have thrown these on there. Regardless, here are a few nuggets from the past
I’ve spent the past week in New York and would be remiss if I didn’t talk about the noise in the city. I’m not talking about the cars (although the
Continue readingForbes released Web celeb Top 25, “regular” people say “Who?”