Category: social media

Best of April Fool’s 2011: YouTube 1911 0

Best of April Fool’s 2011: YouTube 1911

Every year the tech firms attempt to outdo one another with April Fool’s jokes. While there were quite a few out there, the clear winner was “YouTube 1911”, in which they showcase the “Top...

Google Slowly Unveiling Its Social Strategy with +1 0

Google Slowly Unveiling Its Social Strategy with +1

The takeaway? Facebook has no redeeming innovations or qualities that make you HAVE to use it, other than the fact that “my friends are there”. Well, your friends were once at the mall, the...

An Open Letter to Facebook 0

An Open Letter to Facebook

Dear Facebook, As a marketer I normally am a big advocate of your platform. Not because I enjoyed being fleeced for advertising buys, not because I think your version of “Like” pages is truly...

SXSW Influencer Throwdown Recap 0

SXSW Influencer Throwdown Recap

This past week in Austin I organized and spoke on a panel called “Influencer Throwdown: Defining and Debating Influence Once and For All” with some marketing friends. Here’s a good recap of the session...

Kenneth Cole Proves Any Press Is Good Press 0

Kenneth Cole Proves Any Press Is Good Press

Last week the folks at Kenneth Cole, and perhaps Kenneth Cole himself, set off a firestorm among the twitterati and mainstream media when they decided to try and hijack the “#Cairo” hashtag to promote...

Just reading about News.Me and, honestly… 0

Just reading about News.Me and, honestly…

Just reading about News.Me and, honestly, the notion that my Twitter followers — and no offense, folks — dictate the news to me just reinforces the lazy, gaming that Klout supports. “News.me is a...

Yesterday Was “Community Manager Day”. Now Where Are My Coupons??? 0

Yesterday Was “Community Manager Day”. Now Where Are My Coupons???

Social Media Club hosted its second annual “Community Manager Day” yesterday, a time for celebrating those who have to work the front lines with consumers on behalf of their companies. For those living in...

Yesterday Was “Community Manager Day”. Now Where Are My Coupons??? 0

Yesterday Was “Community Manager Day”. Now Where Are My Coupons???

Social Media Club hosted its second annual “Community Manager Day” yesterday, a time for celebrating those who have to work the front lines with consumers on behalf of their companies. For those living in...

Tell Your Clients & Brands: Facebook Ends Promotions Extortion! 0

Tell Your Clients & Brands: Facebook Ends Promotions Extortion!

All Facebook is reporting that Facebook sales reps are contacting people letting them know that promotions are no longer required to garner explicit approval from Facebook AND that there is no longer a minimum...

Old Spice Social Media Buzz Doesn’t Equal Sales 0

Old Spice Social Media Buzz Doesn’t Equal Sales

For the longest time I used to think that PR agencies didn’t get social media. “Give me impressions!” was the public relations mantra because it meant that they could easily transfer their knowledge of...