Advertising is not word of mouth marketing
I’m going to bite and actually blog about this because I want to shed some light on how bloggers are screwing themselves for a few dollars as well as debunk
I’m going to bite and actually blog about this because I want to shed some light on how bloggers are screwing themselves for a few dollars as well as debunk
I’m going to bite and actually blog about this because I want to shed some light on how bloggers are screwing themselves for a few dollars as well as debunk
File this under: Transparency, Schmansparency. I just gave a Word of Mouth 101 presentation at work today and of course talked about ethics. How timely that I was able to
Continue readingDear Marketers: You’re not smarter than the consumer
File this under: Transparency, Schmansparency. I just gave a Word of Mouth 101 presentation at work today and of course talked about ethics. How timely that I was able to
Continue readingDear Marketers: You’re not smarter than the consumer
Ad Age has a great article and what should be a quick primer for a lot of brands that want to “do viral”. Mike talks about the number of brands
Continue readingYeah I’d like a Subservient Chicken, a Shave Everywhere and a
Monk-E-Mail to go
Ad Age has a great article and what should be a quick primer for a lot of brands that want to “do viral”. Mike talks about the number of brands
Continue readingYeah I’d like a Subservient Chicken, a Shave Everywhere and a Monk-E-Mail to go