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Looks Like CMO 2.0 Forgot What CMO 1.0 Knew: How to Market

April 9, 2011
advertisingagenciesbrandsLinks

Chrysler’s “Imported From Detroit” Wins the Superbowl

Being a native Detroiter I recognize the obvious bias, but the Chrysler spot with Eminem should make every Detroiter and American feel proud. My only gripe is that they should&#821

February 6, 2011
advertisingchryslereminemSuperbowlVideo

Sorry, But I’m Not Enamored With The New Starbucks Logo

I was just reading Chris Abraham’s take on the new Starbucks logo and I have to completely disagree: I don’t like it. Here’s why: The new logo dropped the circle

January 6, 2011
advertisinglogomarketingstarbucks

Five Agencies Brands Should Avoid

Yesterday I posted a piece on matchmaking between bloggers and brands that seemed to go over pretty well. Today’s focus is going to shift to the relationship between a brand

June 3, 2010
advertisingagenciesclientspublic relationssocial media

Screw You, Seth Godin – I’d Rather Lose My Job

Those who may be familiar with Seth Godin know that he’s been a pretty good predictor of what’s coming in business and marketing. For me it started with his book Permis

May 28, 2010
advertisingcmomarketingrazorfishsocial media

Truth in Advertising

Last week Two weeks ago I had the pleasure of attending, networking, connecting and speaking at the Type A Mom conference in Asheville, NC. Kelby Carr did an amazing job and I was

October 9, 2009
advertisingbloggingtype a mom

Sportscenter ad shows CGM isn’t always the way to go

In a departure from the regular “This is Sportcenter” ad format, the current spot for SC doesn’t feature a high profile athlete or famous mascot, but instead offe

March 3, 2008
advertisingCGMcockatoosportscenter

More proof people hate marketers: Facebook traffic dips

Via Whatsnext via GigaOm, it looks like opening up the platform to apps and spamming, err, advertising to people on their homepages wasn’t such a great idea. Traffic for the

October 12, 2007
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Advertisers to Firefox users: Take your money elsewhere

I nearly crapped myself when I saw this story on Techdirt (via Slashdot). There’s a new campaign to block Firefox users from certain web sites because they’re avoiding

August 19, 2007
advertisingfirefoxinternetmozillaslashdotTechdirt

Welcome the new kid on the block

I’ve been looking for a good blog to add to my blogroll for some time now, and as luck would have it my brother sent me this. Holy crap is it candid (and funny)… George

June 27, 2007
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